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Livres gratuit Understanding Media The Extensions of Man Marshall McLuhan Lewis H Lapham 9780262631594 Books EUV

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Terms and phrases such as "the global village" and "the medium is the message" are now part of the lexicon, and McLuhan's theories continue to challenge our sensibilities and our assumptions about how and what we communicate.

This reissue of Understanding Media marks the thirtieth anniversary (1964-1994) of Marshall McLuhan's classic expose on the state of the then emerging phenomenon of mass media. Terms and phrases such as "the global village" and "the medium is the message" are now part of the lexicon, and McLuhan's theories continue to challenge our sensibilities and our assumptions about how and what we communicate.

There has been a notable resurgence of interest in McLuhan's work in the last few years, fueled by the recent and continuing conjunctions between the cable companies and the regional phone companies, the appearance of magazines such as WiRed, and the development of new media models and information ecologies, many of which were spawned from MIT's Media Lab. In effect, media now begs to be redefined. In a new introduction to this edition of Understanding Media, Harper's editor Lewis Lapham reevaluates McLuhan's work in the light of the technological as well as the political and social changes that have occurred in the last part of this century.

Marshall McLuhan, Lewis H. Lapham,Understanding Media The Extensions of Man,The MIT Press,0262631598,Sociology - General,Communication,Communication and technology,Communication and technology.,Communication.,Mass media,Mass media.,COMMUNICATION (GENERAL),Digital Humanities New Media/General,Industrialized society; the medium is the message; nemesis of creativity; learning as living; automation; television; timid giant; radio; tribal drum; movies; reel world; phonograph; telephone; typewriter; the age of iron whim; telegraph; social hormone; motorcar; mechanical bride; photograph; printed word; spoken word; written word; gadget lover,Industrialized society;the medium is the message;nemesis of creativity;learning as living;automation;television;timid giant;radio;tribal drum;movies;reel world;phonograph;telephone;typewriter;the age of iron whim;telegraph;social hormone;motorcar;mechanical bride;photograph;printed word;spoken word;written word;gadget lover,Mass media,Mass media.,Media Studies,Non-Fiction,SOCIAL SCIENCE / Sociology / General,Scholarly/Undergraduate,Social Science,Social Science/Media Studies,Social Sciences/Media Studies,Sociology,Sociology - General,Sociology, Social Studies,Sociology sexual relations,TECHNOLOGY AND SOCIETY,UNIVERSITY PRESS,United States,Media Studies,SOCIAL SCIENCE / Sociology / General,Social Science/Media Studies,Communication (General),Technology And Society,Technology and communication,Social Science,Sociology,Sociology, Social Studies,Sociology sexual relations

Understanding Media The Extensions of Man Marshall McLuhan Lewis H Lapham 9780262631594 Books Reviews :

Terms and phrases such as "the global village" and "the medium is the message" are now part of the lexicon, and McLuhan's theories continue to challenge our sensibilities and our assumptions about how and what we communicate.

This reissue of Understanding Media marks the thirtieth anniversary (1964-1994) of Marshall McLuhan's classic expose on the state of the then emerging phenomenon of mass media. Terms and phrases such as "the global village" and "the medium is the message" are now part of the lexicon, and McLuhan's theories continue to challenge our sensibilities and our assumptions about how and what we communicate.

There has been a notable resurgence of interest in McLuhan's work in the last few years, fueled by the recent and continuing conjunctions between the cable companies and the regional phone companies, the appearance of magazines such as WiRed, and the development of new media models and information ecologies, many of which were spawned from MIT's Media Lab. In effect, media now begs to be redefined. In a new introduction to this edition of Understanding Media, Harper's editor Lewis Lapham reevaluates McLuhan's work in the light of the technological as well as the political and social changes that have occurred in the last part of this century.

Marshall McLuhan, Lewis H. Lapham,Understanding Media The Extensions of Man,The MIT Press,0262631598,Sociology - General,Communication,Communication and technology,Communication and technology.,Communication.,Mass media,Mass media.,COMMUNICATION (GENERAL),Digital Humanities New Media/General,Industrialized society; the medium is the message; nemesis of creativity; learning as living; automation; television; timid giant; radio; tribal drum; movies; reel world; phonograph; telephone; typewriter; the age of iron whim; telegraph; social hormone; motorcar; mechanical bride; photograph; printed word; spoken word; written word; gadget lover,Industrialized society;the medium is the message;nemesis of creativity;learning as living;automation;television;timid giant;radio;tribal drum;movies;reel world;phonograph;telephone;typewriter;the age of iron whim;telegraph;social hormone;motorcar;mechanical bride;photograph;printed word;spoken word;written word;gadget lover,Mass media,Mass media.,Media Studies,Non-Fiction,SOCIAL SCIENCE / Sociology / General,Scholarly/Undergraduate,Social Science,Social Science/Media Studies,Social Sciences/Media Studies,Sociology,Sociology - General,Sociology, Social Studies,Sociology sexual relations,TECHNOLOGY AND SOCIETY,UNIVERSITY PRESS,United States,Media Studies,SOCIAL SCIENCE / Sociology / General,Social Science/Media Studies,Communication (General),Technology And Society,Technology and communication,Social Science,Sociology,Sociology, Social Studies,Sociology sexual relations

Understanding Media The Extensions of Man [Marshall McLuhan, Lewis H. Lapham] on . PBTerms and phrases such as the global village and the medium is the message are now part of the lexicon

 

Product details Series The MIT Press Paperback 389 pages Publisher The MIT Press; Reprint edition (October 20, 1994) Language English ISBN-10 0262631598

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